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Cadillac “Driven by Design” Goes on Tour

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Cadillac “Driven by Design” Goes on Tour

The “Driven by Design” campaign, featuring the next-generation 2015 Cadillac Escalade, is continuing to find unusual partners. This time, Cadillac has gotten together with Architectural Digest (AD) to present invited guests with a special design-oriented experience.

 
Participants at stops in Chicago, New York, Dallas, Miami, and Los Angeles will be instructed to arrive “at a point of architectural significance”. From there, guests will be able to drive a 2015 Cadillac Escalade SUV on a tour of more of the city's important landmarks, including residential buildings. Waiting at each location will be a designer or architect to show these special visitors the “innovative design and modern technology” highlights.

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